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Author: Seth GodinSMALL. IS. THE. NEW. BIG! Big used to matter. Big meant economies of scale. (You never hear about “economies of tiny” do you?) Years ago, people, usually guys, often ex-marines, wanted to be CEO of a big company.
Author: SONALI SHARMAWhy is small said to be the new big? It is because until we take that small step, we can never reach towards the new big that we have planned. It comprises of each and everything around in order to be a true human and not just ...
Author: Deb Newberry“The Next Big Thing Is Really Small is an easy-to-read, informational, and insightful introduction to the emerging field of nanotechnology. . . . It is a must-read for anyone wishing to understand and profit from this burgeoning ...
Author: Dan RobertsWhile I was editing this chapter I was also in the process of reading Small is the New Big by Seth Godin. If you haven't read it, this is another book I highly recommend. I could have tried to put this in my own words, but I think his ...
Author: Greg RichardsA New Rubric for “Creative City” Potential in Canada's Smaller Cities. Urban Studies 47(1): 29–54. Lorentzen, A., and van Heur, B. (eds) (2012). Cultural Political Economy of Small Cities. London: Routledge. Lorenzen, M., and Andersen, ...
Author: Rich KaoSMALL IS BIG Having established the prophetic ethos of church planting, we can look at this from another angle. ... Boing Boing (four people) has a readership growing a hundred times faster than the New Yorker (hundreds of people).
Author: Paul Gillinunderstand influence in social media, you need to buy in to the power of small markets. This is difficult for people who were raised in the last half of the twentieth century, when “big” was synonymous with “important.
Author: Luigi PaganettoBusiness number increased drastically from 348,000 in 1978, 7957,800 in 1990, to 60,623,800 in 2013.3 “Small is the new big” (Godin 2006). Big boxes, such as Wal-Mart and Home Depot once drove mom-and-pop stores out of main streets, ...
Author: Marian SalzmanChapter 9 SMALL IS THE NEW BIG Vi incent Van Gogh proclaimed , “ Great things are done by a series of small things brought together . ” He understood the value of narrowing down complexities by focusing instead on individual elements of ...
Author: Ben YoungSmall IS the New Big I keep hearing it more and more. “We launched with 50% of what we wanted, we could have launched with 10%”. “Scale down, smaller is better”. “We went to the absolute minute niche we could find, and now dominate it ...